Insights - NorthstarMLS

Grow Your Business with RealMailers

NorthstarMLS subscribers can take advantage of a powerful integration between Realist and RealMailers, designed to simplify prospecting and streamline direct mail marketing. This direct mail marketing platform helps real estate professionals create and send targeted postcard campaigns. By combining RealMailers with Realist’s advanced prospecting tools, you can easily identify homeowners who may be ready to...

A Better Realist Experience Is Here

We’re excited to share updates that recently launched on Realist®. These enhancements bring a more modern experience designed to help you work more efficiently when researching properties. Here’s what’s new: Integrated Direct Mail marketing capabilities for targeted email campaigns. A modernized Property Detail Report with a clean, responsive layout Redesigned navigation with a workflow-friendly left-hand menu for...

Ask David: What Is the Difference between Copy and Clone in the NorthstarMLS Add/Edit listing Input System?

The NorthstarMLS Add/Edit listing input system offers two features designed to save time when entering a new listing: Copy and Clone. Subscribers with listing input permissions can use these features to quickly create a new listing using information from an existing one. Copy a Listing Subscribers who have permission to add listings in Add/Edit can...

Basement vs. Foundation: Understanding the Difference in NorthstarMLS Listings

When entering a listing in NorthstarMLS, it’s easy to assume that Basement and Foundation refer to the same thing. While they’re closely related, they describe two different aspects of a property, and both play an important role in helping agents and buyers accurately understand a home’s construction. Here’s what each field means and how to choose the most appropriate options when creating your listing. What Is the Foundation? The Foundation describes how the home is...

Tim Dain Named HousingWire 2026 Vanguards Honoree

HousingWire announced the 2026 Vanguards, recognizing 100 executives whose leadership and strategic vision are helping shape the future of the housing economy, and Tim Dain is one of them. Now in its 12th year, the Vanguards award honors accomplished leaders across mortgage, real estate and homebuilding who have demonstrated a lasting impact on their organizations...

NorthstarMLS Newsletters: Read our latest editions and past issues

Get the information and resources you need for your real estate business with our most recent NorthstarMLS Newsletter and NorthstarMLS Product News! September 2026 September 2026 NorthstarMLS Newsletter September 2026 Did You Know Newsletter Past Issues 2026 August 2026 NorthstarMLS Newsletter August 2026 Did You Know Newsletter July 2026 NorthstarMLS Newsletter July 2026 Did You Know...

Is It Really a Bedroom? What to Know for Your Listings

One of the questions the NorthstarMLS Rules & Regulations team hears regularly is, “Does this room count as a bedroom?” It’s a fair question, but not one NorthstarMLS can answer. Instead, our requirement is that the bedroom meet local code requirements to be counted.  The responsibility of assurance rests with your listing broker, who should exercise professional judgment and perform appropriate due diligence before advertising a bedroom count. No Single Statewide Definition While many people assume there’s a universal checklist for a...

Ask David: How Do Manufactured Homes Differ from Modular Homes?

If you’ve ever found yourself wondering whether a property is manufactured, modular or something else entirely, you’re not alone. These terms often get mixed up, even in MLS listings, but they mean very different things. Knowing the difference isn’t just helpful for your clients; it’s also critical for accurate listing input and compliance with NorthstarMLS...

NorthstarMLS Named 2026 Inman Innovator Award Winner

NorthstarMLS has won the 2026 Inman Innovator Awards in the MLS, Association or Industry Organization category, recognizing the MLS’ efforts to drive meaningful innovation and advance the future of real estate. “Innovation has always been at the core of NorthstarMLS’ mission and we’re playing an active role in shaping the real estate industry as it evolves,” said...

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